Ester & Fenol
Ester & Fenol is a beer consultant.
That kind of feels like the perfect job.
We made it move.


- Client:Ester & Fenol
- When:2014
- Url:esterfenol.se
Ester & Fenol
Ester & Fenol is working with beverages, and beer in particular. We didn't want the company to feel too locked up in old traditions, it needed a spark. And it also needed to function along both beer heads as well as whine enthusiasts.
The logotype bubbles up, like carbonic acid, and lays out in a row like ice cubes. The letters looks like viewed through a hand blown drinking glass.
The wordmark is accompanied by a symbol. The chemical formulae for Isoamyl acetate, or "the smell of banana" as is (in some extent) almost all beer.


Symbol
Wordmark
Colors
Primary
Typography

